Product Marketing Manager

Who are we?

Founded in 2001, MobiSystems is a Bulgarian software company dedicated to empowering users with a better choice for office suite apps. Our feature-rich tools—MobiOffice and MobiPDF—offer a seamless, privacy-conscious, and affordable alternative to traditional office suite software for Windows, Android, iOS, and macOS. Trusted by over 550 million users worldwide, MobiSystems is committed to delivering accessible, cost-effective solutions that make work and personal tasks easier. Our headquartered in Sofia with a team of 200 and we have a sales office in San Diego, CA.

What are we looking for?

We are seeking a dynamic and creative Product Marketing Manager to join our team and drive growth for our company. As a Product Marketing Manager, you will play an important role in developing and executing marketing strategies that will promote one of our flagship product and increase brand awareness in key channels as Apple App Store, Google Play, Microsoft Store and social media.

Responsibilities: 

• Develop and implement comprehensive marketing plans for the target software product across different platforms- Android, iOS, Windows and Mac

• Manage product launches, including coordinating events, promotions, and advertising

• Conduct market research and analysis to stay current on industry trends and competition

• Create and execute creative approaches for visually promoting products via banner and videos with marketing/motion designers

• Partner with cross-functional teams including acquisition, product management, sales, to bring and maintain products to market

• Develop messaging and positioning for products, including creating product collateral and sales tools

• Grow the product social channels in Meta and LinkedIn

• Create different partnerships to increase product representation and adoption

• Measure and report on the success of marketing initiatives and make data-driven decisions for future campaigns

Requirements: 

• Bachelor's degree in Marketing, Business, or related field

• 3+ years of experience in product marketing or related role in software company

• Proven track record of successful product launches

• Strong project management skills

• Knowledge of the industry and market trends

• Excellent communication and presentation abilities

• Experience with digital marketing and social media campaigns

• Proficiency in marketing analytics and CRM tools

• Friendly, team-player

• Fluent in English

What do we offer? 

• Working on inspiring products in a team of supportive professionals

• Compelling salary and regular performance assessment with salary review

• Work at the Headquarters of a product company and have a say in the direction of its products

• A great location - right next to a metro station, Paradise Center and the best park in Sofia

• Work from the office, with possibility to work from home 3 days a month

• Opportunities for professional growth and freedom to make an impact

• Multiple secondary benefits: additional health insurance with dental care coverage, sport program, corporate discounts, 25 days paid yearly leave + additional days off, etc.